Becoming an AI Marketer
Learn advanced optimization techniques
In depth overview and training on creating custom recommendations, predictive scores and optimization techiniques.
Your Instructor
- Leading Global Support and Training
- Helping with On-boarding, Implementation and Success for new and existing customers
- Deep experience in multi channel marketing platforms
Here's what's included:
Introduction to AI Marketing
Module 1: How AI in Marketing Works
Module 2: Who to target?
Module 3: What to recommend to each user?
Module 4: When to message?
Module 5: Where to message?
Module 6: Testing and Experimentation
Module 7: Privacy, Transparency, Trust
Module 8: Bringing it all together in a campaign
Certification